Investing in the Future: The Importance of Continuing Education for Automotive Technicians

In a field as dynamic and technology-driven as the automotive industry, ongoing education is not a luxury; it’s a necessity. Technicians must continually adapt to new technologies, methodologies, and industry standards to remain effective and competitive. A recent survey reveals how industry repair professionals view the role of shops in supporting continuing education for techs:

Critical – 56%

A striking 56% of respondents believe that it is critical for shops to pay for their technicians’ continuing education. The sentiment highlights several key considerations:

1. Keeping Pace with Technology: The automotive field is evolving at a rapid pace. Paying for continuous education ensures that technicians are up-to-date with the latest tools, software, and best practices.

2. Attracting Top Talent: Talented technicians often seek employers who invest in their growth and development, leading to a more skilled and loyal workforce.

3. Enhancing Customer Trust: A well-trained staff reflects commitment to quality service, fostering trust and satisfaction among customers.

Very Important – 37%

Another 37% of those surveyed consider it very important for shops to invest in continuing education. This strong emphasis underscores:

1. Adapting to Industry Changes: Regular training helps technicians adapt to industry changes, whether it’s new environmental regulations or emerging automotive technologies.

2. Building a Competitive Edge: Shops that invest in education position themselves as industry leaders, attracting more customers who value expertise and professionalism.

Somewhat Important – 7%

A small percentage, 7%, see it as somewhat important. This perspective might reflect a belief in shared responsibility, where technicians and shops jointly invest in continuing education.


The overwhelming majority of survey respondents view the shop’s investment in continuing education for technicians as either critical or very important. The message is clear: continuing education is not merely a perk; it’s a strategic investment in the success and sustainability of the business.

For shop owners, embracing a culture of learning can lead to a more skilled, engaged, and innovative team. For technicians, it represents an opportunity for personal and professional growth, enhancing job satisfaction, and career potential.

In an industry where precision, efficiency, and innovation are paramount, continuing education is not just about keeping up. It’s about leading the way, driving excellence, and ensuring that the automotive industry remains at the forefront of quality, safety, and customer satisfaction.

Whether you’re a shop owner evaluating your investment in education, a technician considering career development, or a customer seeking the best in automotive care, this survey offers valuable insights. The road to success in the automotive industry is paved with continuous learning, and it’s a journey worth taking.
For more insights and information related to the automotive repair industry, particularly how technicians feel about key issues and opportunities – stay tuned to our blog at, join the conversation on our Facebook Auto Technician forum and follow us on our rapidly growing groups on Instagram, TikTok and LinkedIn

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